The "Why" and "How" of Website Ranking

  The "Why" and "How" of Website Ranking Ranking your website is more competitive today than it was just a few years back. Boosting your website’s ranking on Google is essential for your website’s visibility whether you’re an independant blogger or a small business entrepreneur. That said, on-page SEO often takes the stage as one of the most effective ways to improve your website’s performance. Each individual web page on your site has room to be optimized to enhance the chances of ranking higher for relevant search quiries. Here’s a look at some key on-page SEO strategies that’ll give your website that kickstart you’ve been longing for: Title Tags and Meta Descriptions The title tag is the first thing both users and search engines see when your website is viewed. The more compelling and keyword-rich your title tag is, the more likely it is to induce higher click-through rates. A well-crafted meta description offers a brief summary of the page’s contents and should ...